Charles is presenting his famous "why sales and marketing is broken" presentation and then workshopping how to build buyer personas.
So what is Techbound? At TechBound, attendees connect with thought-provoking speakers, presenting unique content and proven strategies to help drive them forward in the IT services space (Charles will refer to them as MSP's or Managed Service Providers).
Are you looking for inbound sales and marketing resources? Take a look at our downloads, you may even see how to run a buyer persona workshop.
Take a look at the summary of the whole event.